Mexico Day: we open the doors to a growing market
Piscina Barcelona will be the setting for an exclusive event focused on the most innovative projects and key business opportunities in Mexico in the fields of pools, wellness spaces, and outdoor environments.
- 18 November 2025 - 11 AM - 1 PM
- HALL 1 | IBC - INTERNATIONAL BUSINESS CENTER
*You will be able to sign up for Mexico Day once you have completed your registration for the event.
4 pillars that support our strategy in Mexico

Round table: Business opportunities in Mexico in the construction and renovation sector
Mexico is experiencing growth in the pool industry across the tourism, residential, and community sectors, making it a key destination for international aquatic investment and development. We will explore this reality firsthand through insights from leading experts and representatives of organizations such as Patricia Abreu, Commercial Director of the Association of Pool Professionals, and Paola Espinosa, Federal Deputy for District 8 of Guadalajara, Jalisco, and two-time Olympic medalist.

Success Case: Coyoacán Sports Center
A key facility in one of the most emblematic neighborhoods of Mexico City. Its Olympic swimming pool features a heating system powered by solar panels, which reduces gas consumption by over 80% and supplies hot water to the general services.

Success Case: Hotel Fiesta Americana Cozumel
How about a brief dive into a luxury and comfort proposal that has successfully implemented improvements in the temperature, cleanliness, and aesthetics of its resort pools? Grupo Posadas, owner of the Fiesta Americana and Xplorian hotels on the tourist island of Cozumel, has renovated its eleven pools and incorporated a new coating that combines innovation, quality, and comfort.

VII International Business Meeting Hospitality Design & Wellness: Latin America & Caribbean, Europe, and the Middle East

Come and listen to the voices of prominent designers, architects, and project leaders in the region. We will focus on construction projects in architecture and landscaping within the hospitality sector. After the presentations and panel discussions, there will be an opportunity to interact with the speakers.
Why take part?
Get to know trends
Discover the innovations that are transforming the sector in Mexico.
Make connections
Expand your network of contacts with key players globally.
Find inspiration
Learn from successful projects and how to replicate them in your context.
Business opportunities in Mexico
Presentation of the most inspiring projects with water areas and outdoor space in Mexico
Mexico Day: innovation, success and global potential
- Connect outstanding innovation projects in Mexico with international markets.
- Present innovative solutions in the swimming pool and wellness sector that are being developed in the country by the hand of its protagonists.
- Promote networking between Mexican companies, associations and global leaders in the sector.
- Foster networking among Mexican companies, associations and global leaders in the sector.
- Inspire through success stories that reflect the technological and cultural forefront of Mexico.
Keynote speakers
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Programme
- 1100 - 11:15
Opening ceremony
- Institutional welcome by Mexican authorities.
- Introduction by representatives of Piscina Barcelona.
- 11:15 - 11:35
Mexico as a market of international opportunity
- Presentation by the Association of Swimming Pool Professionals (APP).
- 11:35 - 11:50
- 11:50 - 12:05
- 12:05 - 12:30
- 12:30-13:00
Don’t miss it!
*You will be able to sign up for Mexico Day once you have completed your registration for the event.